Argentine TV’s New Normal

By Jordana Timerman

The pandemic is forcing the country’s film and television industry to get (even more) creative.

This article is adapted from AQ’s special report on closing the gender gap BUENOS AIRES — One of the stranger TV shows to dominate Argentina’s pandemic airwaves is Bienvenidos a Bordo (Welcome Aboard), a game show in which taxi drivers compete for prizes ranging from a giant pile of candy to a brand-new cab The show is simultaneously delightful and heartbreaking — the small talk with contestants a demonstration of national resilience and a reminder of crushing economic crises past and present Corny or not, it’s hard not to feel that the show—and TV in...

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