Registration: 8:30–9:00 am BRT
Conference: 9:00 am–12:30 pm BRT
2018 WHN Conference in São Paulo. (Image: Mario Miranda)
The AS/COA Women’s Hemispheric Network and Latin American Cities Conferences present:
Innovation as a Catalyst for Women’s Empowerment
Inovação como forma de empoderamento feminino
Join AS/COA Women's Hemispheric Network as we return to in-person programs for our third São Paulo conference. The conference will include keynote remarks and two panel discussions: one on financial inclusion and entrepreneurship, and the other on risk taking and making innovative decisions.
Executives will share lessons learned and offer advice to participants. The program culminates with an interactive Table Leader Session with industry leaders. These conversations—a highlight of our WHN Conferences—will allow participants to engage directly with a leading executive, ask questions, and network with fellow conference participants.
- Marina Anselmo Schneider, Partner, Mattos Filho, Veiga Filho, Marrey Jr. e Quiroga Advogados
- Patricia Borges, Executive Vice President, Brazil, Uruguay, and Paraguay, Diageo
- Aline Cardoso, Secretary for Economic Development and Labor, City of São Paulo
- Alex Carreteiro, CEO, PepsiCo Brazil Foods
- Christian Cetera, General Director of Human Resources for South America, General Motors
- Flavia Lima, Diversity Editor, Folha de S.Paulo
- Rachel Maia, Founder and CEO, RM Consulting and Former CEO, Pandora
- Diana Mejía, Financial Inclusion and Education Specialist, CAF Development Bank of Latin America
- Daniela Milanese, Team Leader for Portuguese Service, Bloomberg News
- Nathalia Rodrigues, Founder, Nath Finanças
- Karina Saade, Country Manager, Brazil, BlackRock
- Lícia Souza, CEO, WE Impact
- Ragnhild Melzi, Vice President, Americas Society/Council of the Americas
Note: This conference will be in Portuguese.
The keynote address and panel conversations will be recorded and available to view at on our website after the event. The interactive Table Leader Sessions will be off-the-record and only available to in-person participants.
This conference is private and space is limited to AS/COA members and special guests only.
The agenda below is in Brasília time.
8:30 to 9:00 a.m. Registration & Continental Breakfast
9:00 to 9:05 a.m. Welcoming Remarks
9:05 to 9:20 a.m. Opening Keynote
9:20 to 10:05 a.m. Panel I | Financial Inclusion and Entrepreneurship: Closing the Gap
Among startups focused on innovation, only 4.7 percent are founded exclusively by women. Even as the number of female entrepreneurs continues to grow, gender parity in the industry remains largely unrealized. What are factors that contribute to this reality? What challenges do women face in accessing credit? How does the venture capital industry, still largely male-dominated, perpetuate this inequality? How can women use their unique perspective and voice to build their business, in spite of these challenges? Entrepreneurs and innovators will discuss these and other topics including financial planning, innovation, and the role of government in the entrepreneurial ecosystem.
10:05 to 10:35 a.m. Networking & Coffee Break
10:35 to 11:20 a.m. Panel | Innovative Decisions: When is the Risk Worth It?
Research shows that women tend to be more conservative in their financial decision-making compared to men. Can being more cautious or risk-averse have an impact on your career? How do you deal with the persistent “imposter syndrome” that can prevent people from making bolder and more assertive decisions? How can you reinvent yourself within your company? When is the best time to change careers and how can you best plan for it? How do you deal with failure and use it as a learning for success? How can we solve complex problems in creative and innovative ways? A group of leaders will share their experiences of thinking outside the box and taking risks to advance their careers.
11:20 a.m. to 12:30 p.m. Table Leader Session & Takeaways (This portion of the program will be off the record)
The Table Leader Session is an opportunity for networking, mentoring, and exchanging experiences among conference participants. Conversations last about 45 minutes at tables of approximately 8 participants. The Session also provide an opportunity to discuss issues raised by speakers during the panels, seek career advice from industry leaders, and share one’s own professional experience. After the discussions, some of the table leaders will be invited to share conclusions and impressions of their respective conversations with the audience.