Right-Wing Populism Hasn’t Thrived in Mexico. Why?

By Carin Zissis

A centrist population and the president’s ability to set the agenda leave little space for conservative outsiders.

Eduardo Verástegui followed the playbook of right-wing, populist outsiders in his bid for Mexico’s presidency. The 49-year-old former pop singer and telenovela star turned Catholic activist built a social media following for his anti-abortion movement. A Trump ally, he brought a Conservative Political Action Conference event, or CPAC, to Mexico’s capital in 2022. Verástegui traveled to Madrid to meet and smoke cigars with Vox’s Santiago Abascal, and attended Javier Milei’s inauguration in Argentina. “My fight is for life. My fight is for freedom,” he said, officially...

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