The Middle Class Market Boom
The Middle Class Market Boom
By
María-Eugenia Boza
From sweatshops to supermarkets: why the middle class is good for business. ([i]video interview available[/i])
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There’s been an amazing revolution in the global commercial landscape. The developing world has emerged as one of the most promising wholesale and retail markets. Many of these regions in the past were valued primarily as a source of cheap labor—often in maquilas and sweatshops. Today they are seen as a source of new consumers.
Latin America has been the most dramatic example of the transformation.
While per capita GDP is steadily rising in...
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