Mex President Sheinbaum

Mexican President Claudia Sheinbaum (L) with key officials focused on trade. (AP)

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LatAm in Focus: Navigating Trump’s Tariff Tests—The Mexico Edition

By Carin Zissis

Mexico’s former chief USMCA negotiator, Kenneth Smith Ramos, unpacks the delicate balancing act of the Sheinbaum government to protect bilateral trade ties

Mexico’s President Claudia Sheinbaum has won accolades for her artful handling of relations with the Trump administration. That acumen was on display when, at the end of July, her government negotiated a 90-day delay on a 30 percent tariff threat. Add to that the fact that the U.S.–Mexico–Canada Agreement (USMCA)keeps a large portion of Mexican exports destined for its northern neighbor tariff-free, and the country appears to be weathering U.S. President Donald Trump’s tariff storm well—at least compared with Latin American counterparts like Brazil, which is facing up to a 50 percent tariff rate. 

Then again, for Mexico, the stakes are even higher, given that it is Washington’s top trade partner and more than 80 percent of its exports go to the United States. And, aside from the looming end of the 90-day pause, another deadline is approaching: the 2026 USMCA review. On September 17, the United States and Mexico launched public consultations for the review, essentially kicking off a process that many observers fret could end up being a full renegotiation of the deal implemented late in the first Trump administration. 

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Kenneth Smith Ramos

“Unfortunately, a lot of the oxygen has been taken out of the room in terms of preparing for the USMCA review because of the tariff hurricane that we're undergoing right now,” says Kenneth Smith Ramos, partner at Agon and Mexico’s former chief USMCA negotiator. Smith Ramos, who is also the co-chair of the Coalition for North American Trade, joined Latin America in Focus host Carin Zissis for the first of a two-part episode exploring how the Trump administration’s tariff threats are affecting Latin America’s two biggest economies: Brazil and Mexico.

As Smith Ramos explains, trade is only one part of the balancing act that the Sheinbaum government must perform when handling bilateral ties. “ In negotiating with the U.S., we're facing a complex three-ring circus where you have, of course, the trade issues, but [also] immigration and fentanyl issues.”  

As Mexico juggles these demands, he adds, it’s also taking a more protectionist tone with economies with which it doesn’t have trade pacts. The most notable example was the country’s recent decision to slap a 50 percent tariff on Chinese cars in a move some view as appeasing Washington. “ What happens when you raise tariffs on everybody is like trying to shoot a cockroach with a shotgun. You're not targeting the specific problem,” Smith argues, “Usually the measures that are taken to combat unfair trading practices are anti-dumping and countervailing duty investigations, which take time [but] are more efficient than just raising tariffs.” 

As we kick off a new season of Latin America in Focus, part two features guest Welber Barral, a former trade secretary of Brazil, talking with AS/COA’s Luisa Leme about the political hurdles upending U.S. trade relations with Latin America’s largest economy. 

This episode was produced by host and AS/COA Online Editor-in-Chief Carin Zissis, along with Executive Producer Luisa Leme and Associate Producer Khalea Robertson.

For more of our coverage on the impact of Trump’s policies in Latin America, visit our guide to keep up to date with migration, trade, security, and more. 

Learn about AS/COA’s programming and content on Mexico

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Send us feedback at: latamfocus@as-coa.org

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Opinions expressed in this podcast do not necessarily reflect those of Americas Society/Council of the Americas or its members.

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